#fortunesbrainstormdesign

  1. PepsiCo's top designer thinks design is now a competitive advantage

    By Lionel Lim When Mauro Porcini was offered the chance to jump ship from 3M and become PepsiCo's first-ever chief design officer, he initially turned it down. It took a meeting with then-CEO Indra Nooyi in the French city of Grenoble to get him to reconsider. "She was trying to re